Wednesday, October 28, 2009

Words for Living - The Beginning of My Personal Branding

Shortly after I signed up to be an Uppercase Living Demonstrator in late 2006, I started the process of picking a username for a new email account and other uses.  At that time, I knew absolutely nothing about "personal branding".  It was really important to me to pick a name that would adequately describe me in my Uppercase Living business.  So, after quite a bit of thinking, I finally decided on Words for Living [Wordsforliving].

The main reason why I chose that one was because I desperately needed words that would encourage me and give me hope.  It was a point in my life where things had gone horribly wrong.  My purpose as far as work had been destroyed and I had recently suffered through significant trauma from losing my job, plus a number of other very unfortunate events.

Becoming an Uppercase Living Demonstrator gave me a glimmer of hope that one day our family would have a better life and hopes and dreams be revived.  The concept of putting encouraging sayings on my walls as a way to refocus and a constant reminder was exactly what I needed - it's what everyone in the family needed. 

I would love to be able to tell you that the tide has turned and my family's journey has taken us to a happy and peaceful place.  But unfortunately that hasn't happened.  It's been more of a Series of Unfortunate Events type of journey and quite a long and weary one at that.

So, I need every kind, hopeful and encouraging word I can possibly cling to.  For without the strength that comes from hope, how can one continue such a long and treacherous journey?
There is no medicine like hope, no incentive so great, and no tonic so powerful as expectation of something tomorrow.  ~ Orison Swett Marden
Clouds and darkness surround us, yet heaven is just, and the day of triumph will surely come, when justice and truth will be vindicated. Our wrongs will be made right, and we will once more taste the blessings of freedom.  ~ Mary Todd Lincoln
an unexpected visitor

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